Our Story
Where it all began...
Sanjeev Jewellers is a name synonymous with exquisite 22k gold and diamond jewellery. Our journey began in the vibrant streets of Southall, London, where we established our legacy of crafting timeless pieces that embody elegance and sophistication. We are dedicated to offering a luxurious experience to every patron who walks through our doors, and now, we are thrilled to extend this experience to you through our online platform. Welcome to the world of Sanjeev Jewellers, where every piece tells a story of unparalleled craftsmanship and unparalleled beauty.
“Jewellery should feel personal
— that’s why we design every piece with heart, detail, and purpose."
Sansar Chand Manjania
Moments That Shaped Us...
1980 - The Beginning
The true beginning of Sanjeev Jewellers started in 1980. Our founder Sansar Chand Manjania started making jewellery by hand in a small shed at home.
Slowly customers would come to the house to view the jewellery he made and bought anything they liked
He also make jewellery to order (bespoke jewellery)
1989 - The opening of the store
In 1989 Mr Manjania saved up enough money to open his own store at number 19 King Street, Southall. This is the same store we operate from today.
The store was leased as just a shell and everything inside was built from scratch by Sansar and his wife Harmesh.
1993 - Sanjeev joins the business
At the age of 16 Sanjeev (Sansar’s son) joined the business full time. Bringing fresh ideas and innovation to the business
Early 2000’s
In the early 2000s Sanjeev expanded the business from primarily 22k Indian wedding jewellery to diamond and gemstone jewellery.
2021+
Now under management of the family's 3rd generations Sanjeev Jewellers has an established team dedicated to results. We are constantly learning and growing keeping our strong foundations upon which we are built in mind.
Our vison for the future is to build upon the strong foundations set by our grandparents and parents and grow the business online though our website and social media.
OUR CRAFTSMEN
At Sanjeev Jewellers, our team of skilled artisans and designers are the heartbeat of our brand. Each piece of jewellery is meticulously crafted with passion and precision, ensuring that every creation is a masterpiece in its own right. Our craftsmen bring together traditional artistry and contemporary vision, resulting in jewellery that captivates the senses and transcends time. Get to know the artisans behind our stunning collections and discover the artistry that defines Sanjeev Jewellers.
Sanjeev’s Photo History Book
Our Store
Nestled in the heart of Southall, our boutique offers a warm, elegant space where you can explore our collections in person. Whether you're searching for something timeless or completely bespoke, our team is here to guide you every step of the way. Come in, try on, and discover the piece that speaks to you.
The Bridal Suite
An intimate, luxurious space designed for life’s most meaningful moments. Our Bridal Suite offers a private, by-appointment experience where you can explore our bridal collections at your own pace.
Enjoy dedicated one-on-one time with our expert team as you curate rings, view bespoke options, and discover timeless designs tailored to your love story. Whether you're selecting an engagement ring, wedding bands, or bridal party gifts, we’re here to make every detail unforgettable.
By appointment only – reserve your private consultation today.